Dodge & The Roaring 20’s
Both Dodge Brothers die of influenza – John on January 14th and Horace on December 20th. Dodge is the second best-selling car in America.
Dodge enters into an agreement with the Graham Brothers to build trucks for the Dodge dealer network. Dodge is #2 in U.S. sales with more than 81,000 units sold.
The company expands its production capacity, achieving a rate of 600 cars per day. Vehicles feature a refreshed style with a taller radiator, but an overall lower vehicle. Introduction of Budd all-steel disc wheels.
Dodge introduces the first all-steel Business Coupe. Dodge slips from third to sixth in sales.
The Dodge Brothers Motor Car Company opens its first Canadian plant in Walkersville, Ontario. The wheelbase is lengthened from 114 to 116 inches. A new semi-elliptical spring is introduced. After a major plant expansion, the Dodge Brothers Company now employs 20,000 people and produces 1,000 cars a day. Dodge recaptures third place in U.S. sales.
Calendar year production breaks 200,000 for the first time. A consortium of New York bankers buys the company from the Dodge brothers’ widows for $146 million. The one-millionth Dodge is produced.
All Dodge models now have the standardized SAE H-pattern shifting. A two-unit, six-volt electrical system is introduced. Dodge is ranked fourth in U.S. sales.
A new five-main bearing crankshaft is introduced. Dodge is now seventh in U.S. sales.
Chrysler Corporation acquires the Dodge Brothers Company for $170 million on July 30, 1928. For the first time, Dodge offers a six-cylinder engine. Models are offered in three wheelbases – 110-inch, 112-inch and 116-inch.
Dodge introduces the first downdraft carburetor to the automotive industry. Dodge sells 124,557 vehicles, which is good for seventh in U.S. sales.
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